Design, in English, is "open ended," so its imagination, imagination, and space are vast and deep. From this, it is possible to create a lot of ideas and create a variety of features. Of course, this diversity It needs to be unified and coordinated with the development of society. This is the true design art.
1. The definition of the overwhelming moral design of design thinking determines its sensibility and materiality. While creating product features, people have given it a certain form. The form can show a certain character, just as it has vitality. When the design is such that the appearance, texture, and touch of a product are a "beautiful" experience or the product has a "human touch", it is called a perceptual design. In other words, the designed product should not only have a clear function and a reasonable material, but also have the product's shape like the intrinsic life of the natural world. In the industrial society, design is an activity that satisfies human "material desire" and "consumerism" as the core. "Material" expresses the basic aspects of people's lifestyle and content. The so-called "artistic" and "spiritual" aspects of the product are attached to the materiality of the product. Materiality is something that is clear to us but that we can explain and express. The transformation of the material civilization of industrial society to the immaterial civilization of post-industrial society will be the general trend of design and development in the new century. The key to advancing this transformation is information technology. In other words, design not only uses its own methods to study the world, but more importantly, it designs and studies the impact of science and technology on the environment and the way people live.
Second, personality is the driving force behind art design, and true personality needs wisdom to support it. The design work should reflect its function of conveying information and effectively reflect the designer's design ideas. This is the appearance of design style and personality. Self-cultivation is a process of accumulation. It has a role in promoting the development of individuality, and the development of individuality can make its own personality more and more abundant. In art creation, how to grasp the balance lever between reason and sensibility is an eternal theme. As a contemporary graphic designer, it is first and foremost to cultivate a sense of design. It is the ability to grasp the design. There is a lot of commonalities between art categories. Analogical bypass is one of the most important ways to learn design art. Its most significant is to enhance the sense of power. Then, through practice-recognition-re-practice, the design will be returned to the rational track. This cyclical process will enhance and enhance the understanding of design and achieve the goal of “becoming in and out of itâ€. Realm.
Third, the close connection between the design and the most fashionable things in the contemporary world makes the designer's sensitivity to changes in the surrounding things particularly important. Its sensitivity depends on the designer's learning and acceptance. The cultivation of this ability not only contains certain talents, but it is also important for the designer's own cultivation and comprehensive qualities. This shows the perception of art and the driving force of design. For design, the only way to master the true meaning of design is to think through it.
2. The advancement trend of design art The development of things has certain laws and materiality, and design art is no exception, even though design is a kind of thinking labor between material and non-material. However, the creation of social culture, economic development, new technologies and media will affect design. Looking at the development trend of graphic design, the future development of design is more scientific, more convenient, and faster; more humane, more natural; more quality, more inspiring the human mind. Truthful commitment to quality improvement; adherence to good, ethical social mission and corporate philosophy. Consider environmental protection, save energy, move toward a simple, sincere, and content-oriented design direction; pay attention to the effectiveness of strategies and design goals. The development of China's economy has promoted the progress of design, design and economic and commercial interaction, the prosperity of business has highlighted the competition of design, and the design is also the need of civilized society for high quality of life. As a combination of technology and art, design can better reflect the diversity of modern culture and diversity of human nature. With the advent of the knowledge economy, economic diversification, and market development, China's society and economy have given new industries new opportunities and challenges. As a knowledge-based service industry and an emerging cross-disciplinary, the design industry plays a pivotal role in the competition of enterprises.
3. Environmental Protection Consciousness of Design Concept Green design stems from people's reflection on the environmental and ecological damage caused by modern technology culture and reflects the return of the designer's morality and social responsibility. Modern economy and technology have caused society to over-commercialize design, and it has been designed as an important medium to encourage uncontrolled consumption. Due to the extreme performance of this phenomenon, many criticisms and censures have been incurred. Designers have to rethink the design. Responsibilities and roles. Green design focuses on the ecological balance between man and nature. In every decision-making process, the environmental benefits are fully taken into consideration and the damage to the environment is minimized. Of course, it is not easy to achieve a balance between comfortable life and resource consumption and the balance between short-term economic benefits and long-term environmental goals. This not only requires consumers to have a conscious awareness of environmental protection, but also requires the efforts of designers. It also requires the government to push forward with laws and regulations.
The art of any one class pays attention to its coordination and balance. When the relationship between the outside and the inside and the surrounding is coordinated to the limit, the work is also perfect. When viewing Chinese traditional calligraphy works, the first thing to pay attention to is its composition and charm, and not the beauty of individual words and phrases. This is the truth. In the field of contemporary social design, people and the environment have always been the focus of designers. How to make the design, people, and the environment more diversified, united, and coordinated has become a major issue for contemporary design. (Du Wengang Yang Yanping) (From "Packaging Project")
1. The definition of the overwhelming moral design of design thinking determines its sensibility and materiality. While creating product features, people have given it a certain form. The form can show a certain character, just as it has vitality. When the design is such that the appearance, texture, and touch of a product are a "beautiful" experience or the product has a "human touch", it is called a perceptual design. In other words, the designed product should not only have a clear function and a reasonable material, but also have the product's shape like the intrinsic life of the natural world. In the industrial society, design is an activity that satisfies human "material desire" and "consumerism" as the core. "Material" expresses the basic aspects of people's lifestyle and content. The so-called "artistic" and "spiritual" aspects of the product are attached to the materiality of the product. Materiality is something that is clear to us but that we can explain and express. The transformation of the material civilization of industrial society to the immaterial civilization of post-industrial society will be the general trend of design and development in the new century. The key to advancing this transformation is information technology. In other words, design not only uses its own methods to study the world, but more importantly, it designs and studies the impact of science and technology on the environment and the way people live.
Second, personality is the driving force behind art design, and true personality needs wisdom to support it. The design work should reflect its function of conveying information and effectively reflect the designer's design ideas. This is the appearance of design style and personality. Self-cultivation is a process of accumulation. It has a role in promoting the development of individuality, and the development of individuality can make its own personality more and more abundant. In art creation, how to grasp the balance lever between reason and sensibility is an eternal theme. As a contemporary graphic designer, it is first and foremost to cultivate a sense of design. It is the ability to grasp the design. There is a lot of commonalities between art categories. Analogical bypass is one of the most important ways to learn design art. Its most significant is to enhance the sense of power. Then, through practice-recognition-re-practice, the design will be returned to the rational track. This cyclical process will enhance and enhance the understanding of design and achieve the goal of “becoming in and out of itâ€. Realm.
Third, the close connection between the design and the most fashionable things in the contemporary world makes the designer's sensitivity to changes in the surrounding things particularly important. Its sensitivity depends on the designer's learning and acceptance. The cultivation of this ability not only contains certain talents, but it is also important for the designer's own cultivation and comprehensive qualities. This shows the perception of art and the driving force of design. For design, the only way to master the true meaning of design is to think through it.
2. The advancement trend of design art The development of things has certain laws and materiality, and design art is no exception, even though design is a kind of thinking labor between material and non-material. However, the creation of social culture, economic development, new technologies and media will affect design. Looking at the development trend of graphic design, the future development of design is more scientific, more convenient, and faster; more humane, more natural; more quality, more inspiring the human mind. Truthful commitment to quality improvement; adherence to good, ethical social mission and corporate philosophy. Consider environmental protection, save energy, move toward a simple, sincere, and content-oriented design direction; pay attention to the effectiveness of strategies and design goals. The development of China's economy has promoted the progress of design, design and economic and commercial interaction, the prosperity of business has highlighted the competition of design, and the design is also the need of civilized society for high quality of life. As a combination of technology and art, design can better reflect the diversity of modern culture and diversity of human nature. With the advent of the knowledge economy, economic diversification, and market development, China's society and economy have given new industries new opportunities and challenges. As a knowledge-based service industry and an emerging cross-disciplinary, the design industry plays a pivotal role in the competition of enterprises.
3. Environmental Protection Consciousness of Design Concept Green design stems from people's reflection on the environmental and ecological damage caused by modern technology culture and reflects the return of the designer's morality and social responsibility. Modern economy and technology have caused society to over-commercialize design, and it has been designed as an important medium to encourage uncontrolled consumption. Due to the extreme performance of this phenomenon, many criticisms and censures have been incurred. Designers have to rethink the design. Responsibilities and roles. Green design focuses on the ecological balance between man and nature. In every decision-making process, the environmental benefits are fully taken into consideration and the damage to the environment is minimized. Of course, it is not easy to achieve a balance between comfortable life and resource consumption and the balance between short-term economic benefits and long-term environmental goals. This not only requires consumers to have a conscious awareness of environmental protection, but also requires the efforts of designers. It also requires the government to push forward with laws and regulations.
The art of any one class pays attention to its coordination and balance. When the relationship between the outside and the inside and the surrounding is coordinated to the limit, the work is also perfect. When viewing Chinese traditional calligraphy works, the first thing to pay attention to is its composition and charm, and not the beauty of individual words and phrases. This is the truth. In the field of contemporary social design, people and the environment have always been the focus of designers. How to make the design, people, and the environment more diversified, united, and coordinated has become a major issue for contemporary design. (Du Wengang Yang Yanping) (From "Packaging Project")
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