China's printing industry development trend

I. Information Brought by the Beijing Printing Festival in May This Year

In May of this year, the Seventh World Printing Conference, the Fifth International Printing Exhibition, and the First Asia-Pacific Screen Printing Exhibition, which were held in Beijing at the same time, became a huge event in the history of the world's printing industry. The event. This grand meeting has realized the world-wide in-depth discussions on the development of printing technology in the new century, comprehensive display, and the expected goals of extensive exchanges and cooperation. As people and the media highly praised, this event has a high standard, a large scale, a high level, a rich content, the largest number of exhibitors and visitors, and so on, exceeding the distinctive features of previous conferences of the same type. This printing event promoted the exchange and cooperation of the international printing industry and promoted the development of the printing industry in various countries. It was of special significance in the first year of the 21st century and in Beijing, China. Everyone can learn more through magazines and periodicals.

We believe that the further influence of this session of the printing conference and the international printing exhibition can be summarized and studied in terms of information volume, information plane, information content timeliness, and information quality; among them, it is necessary to focus on the development of the printing industry in China. All kinds of information should be analyzed; from the point of view of the development of China's printing companies, they should be organized so that domestic printing companies and relevant parties can understand and obtain their needs in a timely manner.

It can be said with certainty that this world printing event has many characteristics such as large amount of information, wide information, new information content, and high information quality. The following is a brief introduction.

1, large amount of information

Twenty-five countries and regions participated in the Seventh World Printing Conference. A total of nearly 3,000 delegates gathered at the Great Hall of the People in Beijing. More than 30 industrialists, experts and scholars of the world-famous printing companies and heads of relevant government departments arrived. The speeches, including the speeches to the CEO forum, are from the top of the industry's top international companies. This is the largest conference with the largest number of speakers on the theme of the development of the world printing industry. During the conference, the amount of information released by the speech was huge.

At the same time, more than 200 countries and regions participated in the 5th International Printing Exhibition. A total of more than 700 enterprise manufacturers participated in the exhibition. The total exhibition area reached 45,000 square meters, including nearly 200 overseas exhibitors. Area of ​​about 20,000 square meters. In a short period of 6 days, the total number of viewers exceeds 753,300, of which more than 60,000 professional visitors. During the exhibition, the number of various products and technical information displayed and advertised by the various vendors was unprecedented.

There were 19 countries and regions participating in the "First Asia-Pacific Screen Printing Exhibition", a total of 218 enterprise manufacturers, exhibiting a total area of ​​14,000 square meters. In the four days of the exhibition, the audience reached 20,000 people. The Asia-Pacific Screen Printing Exhibition demonstrated features such as new technology, complete products, high audience quality, and good promotional results. The amount of information displayed during the exhibition and technical lectures was also very large. In short, the world printing industry event held in Beijing in May 2001 brought us a tremendous amount of information in various fields. Many newspapers, magazines, and media also timely conducted propaganda and reporting. This information has effectively promoted the printing industry in various countries. Exchanges, cooperation and development. Faced with a large number of information resources, it is necessary for professionals in various fields to analyze and organize them in a timely manner in order to further study and draw lessons from it, and draw in a timely manner the favorable parts that suit China's national conditions and the development of enterprises.

2, a wide range of information

The speeches made at this World Printing Conference almost touched on all the important issues of the printing industry, and its coverage is very broad.

It can be said that from the national guidelines and policies issued by Chinese government leaders, the status quo of China's printing industry, development plans, to the heads of top international printing companies, print experts and scholars from various countries, and the speeches of entrepreneurs of enterprises, there is nothing exciting about the content. Not included, extremely extensive, included in each speech of the conference. From the topics covered in the speech papers, it is not difficult to see that the conference has a wide range of information. According to incomplete statistics, all aspects of the papers concerning the development of the printing industry in the 21st century are: “Stressing the Structure of the Organization and Promoting the Sustainable Development of China's Printing Industry”; “Proactively promoting the cross-century development of the printing industry in China”; "New Trends in the Development of Printing Technology"; "New Trends in the World Printing Market"; "New Needs for the Management of the Printing Industry in the 21st Century"; "Regional Printing Technology and Trade Cooperation;" Knowledge Economy, Information Technology, Economic Globalization, Printing "Influence of Industry"; "Frontier Technology of Printing Industry"; "Development of Prepress Technology"; "The Future Living Space and Status of Printing Machines"; "The Experience and Prospects of Digital Printing"; "The Development and Review of Electronic Publishing in China And Prospects; "New Technologies in Packaging Prepress Systems"; "New Technologies Facilitate Publishing and Printing Industry Changes"; "New Technologies and Trends in Flexographic Printing"; "Entering the New Century of Printing Industry"; "Printing: As a “Knowledge Industry”; “Challenges of the Information Society for Printing Machine Manufacturers”; “The Impact and Countermeasures of Digital and Network Technology on Press and Publishing Industry”; "The Impact of the International Internet on Printing from the Perspective of Information Science"; "The Development Status of China's Ink Industry"; "The Challenges Faced by the PS Edition at the Beginning of the New Century"; "The Printing Industry is Globalizing"; etc. An enumeration.

It can be said that in such a wide range, experts and scholars from all walks of life gather together to publish research papers and provide extremely rich knowledge, wealth, and valuable experience for companies and personnel in all aspects of the printing industry. We should cherish these valuable wealth deeply. Research and translate them as soon as possible into the advanced productivity that drives the development of China's printing enterprises.

The Fifth International Printing Exhibition, held in conjunction with the World Printing Conference, gathered more than 700 printing specialists in 13 exhibition halls of the Beijing International Exhibition Center, various product technical materials, live demonstrations and well-organized China. Print boutique exhibitions and so on, so that the entire exhibition hall is full of buzz and full of vitality. In the exhibition, large and small solutions, various specifications of performance offset presses, continuously improved post-press processing technologies and equipment, increasingly popular flexo printing equipment and technologies, and CTP technology, digital printing equipment, etc. representing future trends , covering everything from products to technology, from operations to services, let us feel the speed of development of the world's printing industry and a broad market, providing us with broad, multifaceted and multi-level professional information from multiple angles.

The "First Asia-Pacific Screen Printing Exhibition" held during the same period also organized screen printing and a series of lectures to provide professionals with rich and varied information.

The face of such a large and extensive printing industry information is not available in previous exhibitions of the same kind. Within a few days, the printing event provided us with such a wide range of technical information and market information, which greatly met the needs of professionals in all fields and provided broad and rich information for the comprehensive advancement of the printing industry in China and the world.

3, new information content

It can be said that each speech in this speech of the World Printing Conference has unique content and new information worthy of attention. Whether it is ideas, perspectives, technologies, products, development prospects or market analysis, we continue to give us a new vision, new enlightenment and new thinking.

For example, the Chairman of the Steering Committee of the Seventh World Printing Conference, Mr. Peter Renn, talked about the theme of the Seventh World Congress of Printing: "The Challenge of the 21st Century Knowledge Economy to the Printing Industry." This topic is highly summarized. The problems faced by the printing industry in various countries." Give us an inspiration, that is to say, when any business operator or decision maker considers the development of the company and the industry, they should not only care only about the local environment, but also pay attention to the era of research. Characteristic, global issues that will have a major impact on the industry or business.

Mr. Regis J. Dale Montag, the current chairman of the American Association of Print, Publishing, and Paper Processing Technology Providers, said in a speech entitled "Stepping into the New Century of Printing Industry," "We have spent the past few years. The time created and weighed the industry-specific methods needed to integrate printing with the global communication system processes.... At present, the graphics transmission industry in North America has actually completed the transition to digital technology. We have seen some prototypes even a few years ago. Only the digital system of concepts is being recognized by the market... The result of the development is that today's printing managers have increased their ability to find new technologies, not just the new technologies themselves.” He passed us a very important new message. This is what the developed countries in the printing industry have basically completed in the past few years, "industry-specific methods needed to combine the printing and global communication system processes." and "North America's graphics transmission industry has actually completed the conversion to a digital process." "And through the innovative development of these printing technologies, we have trained a group of printing managers to The ability to find the value of new technology. " If we look at the situation of China's printing industry in recent years based on this information, what will it find? Will China's printing industry still widen the gap in the new round of technological development?

Here I would like to cite a paragraph from a president of a multinational company. He said, "In the new environment of science and technology, all technologies are connected and interoperable. And connecting these new technologies together is the 'digital technology'. If the traditional printing industry is to be in line with this new technology revolution, then the use of professional, efficient digital presses will be the way to go. If the printers want to increase non-printing revenues, digital printing will undoubtedly become all the printing presses. The most powerful weapons in the battle."... he added, "The characteristics of providing the information they need exactly and without mistakes are also the characteristics of the web and web pages. Only digital printing can turn these digital information into people's love. Prints.” The latest survey data from the US CAP Printing Survey Company also emphasized that the growth of the Internet and digital technology is the driving force for digital printing.

This information tells us that the developed countries of the printing industry have taken a very important and substantive step in the printing of the technical route linking traditional industries with the new technology revolution. Some people may think that digital printing is not a new term. However, new information printed by foreign printers in implementing this route and making rapid progress can not but make us feel a new sense of urgency. This is: in the face of the new situation of the imminent accession to the WTO, China's printing industry should accelerate the development of new technologies. The pace of integration, transformation and promotion with the traditional printing industry has accelerated the modernization of China's printing industry.

In addition, there is a lot of information on printing new products and new technologies, such as new digital printing systems.

According to Mr. Regis J. Dale Montag, current chairman of the Association of Printing, Publishing and Paper Processing Technology Suppliers, PRINT' is held in Chicago, USA from September 6th to 13th.