Layout design case analysis

First, the composition of the points on the layout

Points, lines, and faces are the basic elements of the visual space, and they are also the main languages ​​for typographic design. Typographic design is actually how to operate a good point, line, surface. No matter how complicated the content and form of the layout are, it can be simplified to point, line, and surface. In the eyes of graphic designers, everything in the world can be summarized as points, lines, faces, a letter, a page number, can be understood as a point; a line of text, a blank line, can be understood as a line; a few lines of text and a Blank can be understood as a face. They depend on each other, interact, and combine various forms to create a new and ever-changing layout.

1. The composition of the dots on the layout

The feeling of a point is relative. It consists of shapes, directions, sizes, positions, and so on. The arrangement and combination of such dispersions bring people different psychological responses. Points can become the finishing point of the “point”. Compared with other visual design elements, the center of the screen can also be combined with other forms to balance the importance of the screen, fill a certain space, embellishment and the role of active picture atmosphere; Together, it becomes a texture or other element that sets off the subject of the picture.

2. The composition of the line on the layout

The line is free between points and shapes, with position, length, width, direction, shape, and character. Straight lines and curves are the basic elements that determine the layout image. Each line has its own unique personality and emotions. Applying a variety of different lines to layouts will yield a variety of effects. So, if a designer is good at using it, it means having the most powerful tool.

In theory, the line is the development and extension of the point. The nature of the lines is diverse in the layout design. In many applicative designs, the line of text often occupies the main position of the picture and becomes the main object of the designer. Lines can also constitute a variety of decorative elements, as well as various forms of outer contours, which play a role in defining and separating the various images of the screen. As a design element, the influence of the line in the design is greater than the point. Lines require more space in the visual sense, and their extension brings a momentum. The line can connect various visual elements in series, and can divide the screen and the image text. It can make the picture full of movement and can also stabilize the picture to the greatest extent.

3. The composition of the surface in the layout

Faces occupy the most space in space, so they are visually stronger and more realistic than points and lines. They have distinct personality characteristics. The face can be divided into two major categories: geometric and freeform. Therefore, in the layout design to grasp the overall harmony between each other in order to produce a visual form with beauty. In the actual typesetting design, the expression of the face also accommodates changes in various colors, textures, etc. Meanwhile, the shape of the face and the nature of the face-to-face face also have a great influence. In different situations, the appearance of the face is created. A lot of changes. In the entire basic visual elements, the visual influence of the surface is the greatest, and they are often important on the screen.

(to be continued)