The industry believes that last year there were favorable policies, the establishment of various cultural industry funds and the explosive growth of cultural investment. The economic situation at home and abroad this year is not optimistic, and cultural investment has slowed down. But this does not mean that the investment activity of the cultural industry is decreasing. Moreover, investment in the cultural industry has really received attention in the past two years. VC/PE needs to have strong professionalism and risk control ability in this field. VC/PE takes time and energy to understand and understand the field. Therefore, it is normal for investment to decline for a while.
Investment slowdown in the first half of the year According to the data of the China Investment Group, there were 21 VC/PE investment cases in the cultural media industry in the first half of this year, which was 19% lower than the same period of last year. The disclosed investment scale was US$78 million, down 68% year-on-year; The investment scale of the pen was 3.71 million US dollars, down 65% year-on-year.
From the specific investment case, on February 9 this year, domestic interactive media companies in taxis touched the media to obtain Qiming Venture Capital, and the more than 100 million yuan of venture capital investment became the largest investment in the first half of this year. In addition, there are two cases of disclosure of scale in the animation field, namely, Paradise Cartoon and "Ashi" animation image operation company Dream City respectively obtained the Kabe Fund and Jiyuan Capital injection.
Industry experts said that the decline in the number and size of investment does not mean that the investment activity of the cultural industry has declined. Last year, the convening of the Sixth Plenary Session of the Seventeenth Central Committee brought new major opportunities for the development of the cultural industry. VC/PE has entered the cultural field one after another, and various cultural industry funds have been set up like mushrooms, and cultural investment has suddenly appeared in a blowout state. This year, the slowdown in the number and size of investments is a normal phenomenon. "The blowout can only last for a while, and rational investment is the long-term solution."
However, from the perspective of sub-sectors, film and television music and advertising agencies are still hot investment areas in the cultural media industry. In the first half of 2012, the three segments of film and television music, advertising production and animation basically covered the entire cultural media industry VC/PE financing map, and its financing scale was 40 million US dollars, 22.72 million US dollars, 15.2 million US dollars, respectively. Starting from 10, 5, and 5.
According to the analysis of the investment group, the domestic film industry still faces the situation that the total supply of production exceeds demand, and the film is in short supply. It still has investment space driven by strong domestic consumer demand. However, due to the lack of specialization and the difficulty in estimating the subsequent earnings of the film, the risk is relatively high for VC/PE institutions.
In the second quarter, the record high and high data showed that from the second quarter of 2010 to the second quarter of 2012, there were 12 cultural media companies in the country that landed in the capital market. Among them, 7 companies were listed on the A-share market and 5 companies were listed overseas. In the first half of this year, a total of two companies were listed, namely Hualu Baina, a film and television production company listed on the Shenzhen Stock Exchange, and a Chinese brand communication service provider brand listed on the Hong Kong Stock Exchange.
According to statistics from the China Investment Group, among the listed companies in the cultural media industry in the first half of this year, only Hualu Baina has a VC/PE background, involving a total of two exits, and the average single book exit return rate reached 17.52 times, becoming the second quarter of 2010. In the nine quarters, the IPO of VC/PE institutions in the cultural media industry withdrew from high book value.
Recently, a total of 4 companies including Great Wall Film and Television, Jiangsu Radio and Television Limited Information Network, Zhiyin Media and Shenzhen Yishang are planning to land in the A-share market. Among them, Rushan Investment is expected to exit through the listing of Great Wall Film and Television.
Laser jet printer
Laser jet printer uses software to deflect laser beam and directly burns the surface of the product to be marked by laser at high temperature to form fonts or patterns.
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