China's Packaging Industry's "E" (I)

The digitalization of economic life has reduced the friction coefficient caused by the space-time distance, and has produced the "positive feedback law" - the marginal consumption effect has been increasing, and the more they use, the more they want to use; the marginal cost is decreasing, the more the production is cheaper; secondly, the economic structure is a global one. In the geographical space, the Internet can carry out global information dissemination, and global transactions do not have geographical restrictions. In terms of information resources, the Internet system has become the world's largest repository of information due to virtually unlimited information storage space. Online information around the world can be easily retrieved and quickly transmitted, making economic connections between different regions more convenient. Third, the economic operation is virtual. The virtuality of this economy stems from the virtual nature of the network. The economy transferred to the Internet to operate is a virtual economy. It coexists with and promotes the real economy in the physical space outside the network. It has become the development of modern economy. New trend. At the same time, the economic competition presents cross-temporalization and high-levelization. This kind of competition focuses on the whole world. The core of competition is products and services, not capital scale. This era also reformed the access conditions for enterprises. As long as a web page is built on the Internet, it can open the door to the international market and reach out to a wide range of users within the scope of globalization without the need for a huge commercial system, expensive advertising costs and numerous marketing personnel. The status of capital has given way to technology and knowledge.
However, the Chinese packaging industry, which has not yet completed the transformation and innovation of traditional technologies, has to face the baptism of the "e" era with information technology and network technology as the main features. Only by facing this era and facing up to our disparities, will the Chinese packaging industry be able to achieve leapfrog development in keeping with the trend of the times.
Faced with this era, packaging, as a supporting service industry for the national economy, has continued to grow and develop with the intensification of informatization and has achieved considerable development. At present, it can be said with certainty that information technology has penetrated and radiated into all areas and aspects of China's packaging industry, becoming an important technological foundation for the development of the packaging industry, and it is having a profound impact on the development of China's packaging industry.
First, it brought new opportunities for development. The informatization of the packaging industry in China has increased the overall technical strength of the packaging industry in China, especially the application of e-commerce. According to transaction cost theory, the transaction costs of packaging products in China will be greatly reduced. With China's accession to the WTO today, it is even more possible for companies to focus on the world, face the international market, and promote the international trade of packaging products. In addition, the informatization of packaging management will reduce the internal organizational costs, and will undoubtedly bring the development of the packaging industry in China. Come to the opportunity.
Second, it shapes new production methods. The network connects packaging companies with consumers, and quickly conveys consumer demand information to packaging companies. In this way, China's packaging production will shift from large-scale, standardized and typical industrialized production methods to customer-oriented production methods. In the same way, the network also connects the producers of packaging with the providers of resources, enabling the most efficient allocation of technology, capital, natural resources, and labor.
Third, changing the mode of operation, e-commerce based on the network will greatly change the traditional mode of business operations, get rid of the conventional trading model and market limitations, improve customer management to a high level, companies do not have to worry about Because of geographical conditions, they are excluded.
Fourth, the company's management level has been upgraded. Make the company's internal mechanisms and management electronic, information, and promote the transformation of business management. Through the Internet to achieve the internal communication of packaging companies, so that the means of management can be innovated, management efficiency can be improved, the management of the organizational structure of the network, the internal decision-making level of enterprises is less and less, the scope of management is more and more widely, decision-making is increasingly scattered The closest to the customer's business frontier.
Facing our gaps, at present, the level of informatization in the packaging industry in China is still relatively low, and the degree of application of the Internet is not high. In addition, the packaging industry has long been affected by factors such as sliver division and divisional management, and it has been informatized. The aspects are still relatively backward and still at a preliminary stage, failing to form a complete system. Specifically in:
First, there is not enough network infrastructure. Limited to the current network facilities in China, the speed of Internet access is still too slow. With the increase of Internet users, it will inevitably affect online transactions.
Second, the level of enterprise information is not enough. According to reports, a survey conducted recently by relevant units on Chinese packaging companies revealed that 35% of companies often use the Internet, 15% of companies have Internet sites, and 10% of companies have internal e-commerce marketing management computer systems. % of companies believe that e-commerce is needed. It can be seen that the level of informatization of packaging companies in China is still not very high, and the potential for development is still great.
Third, there are still differences in concept. On the one hand, it manifests itself as a lack of awareness among netizens, lack of trust and habits in online transactions, and insufficient understanding. On the other hand, corporate leaders lack of awareness of information technology, do not pay attention to the essential characteristics of the network economy, and do not make full use of information resources. Innovation consciousness, thus failing to benefit from the Internet economy, may instead increase costs and cause the market to be relatively lagged and obstructed, let alone to nurture its own dianzi business customers.
Fourth, lack of talent. In the performance: 1. Many companies, especially small and medium-sized packaging companies do not have their own information construction team, many companies just bought three or five computers used to fight files, did not establish their own computer management system to strengthen management, it does not need Information-based construction talents; 2. Most employees, regardless of whether they are employees or managers, lack computer basic knowledge and operating skills. 3. Those who master technologies do not understand management, those who understand management do not understand technology, and those who understand computer technology are lacking. General knowledge of economic management science, social sciences, and systems science, without knowing specific business. And management personnel lack the skills and knowledge in information science and technology. (Snow Health) ("Packaging and Machinery Weekly")